Mivi becomes the latest Indian brand to enter the smartphone market

Recently, Indian smartwatch brand Fire-Boltt entered the smartphone market with the launch of theBoltt Ace and Boltt Evo. Now, another Indian brand, audio products maker Mivi, has confirmed that it is also entering the smartphone market. In an officialpost on X, Mivi revealed that it will launch a 5G smartphone in India in September. The upcoming handset is confirmed to be powered by a Snapdragon chipset.

The teaser shows the smartphone in a green colourway, with a flat rear panel and flat frame with rounded edges. It carries the “Pretty Powerful” tagline, which likely hints at the Snapdragon SoC. Mivi is likely to reveal more details about the phone in the coming days. Meanwhile, areportclaims that the upcoming Mivi smartphone will be priced below INR 15,000 in India. It is also said to be the only smartphone in the country in this price segment to feature a Snapdragon chipset. Mivi is a well-known Indian consumer electronics brand known for its audio products, including Bluetooth speakers, TWS earbuds, soundbars, and home theatre systems.