Sony teases audio-related launch event for next week

  • Posted on Jan. 17, 2026, 9:04 p.m.

Sony's Upcoming Audio Event: Unveiling Next-Gen LinkBuds with Innovative Design

Tech enthusiasts and audiophiles, mark your calendars! Sony is gearing up to host a highly anticipated audio product launch event on January 21st. While many have been eagerly awaiting news on the flagship WF-1000XM6 earbuds, it appears this event will focus on introducing the brand's next-generation LinkBuds. The livestream is scheduled to kick off at 4 PM UTC (8 AM PST) and will be broadcast live on YouTube, promising an exciting reveal for fans worldwide.

The teaser for the event, though cleverly obscuring the product's full design, offers intriguing hints. A close look at the thumbnail reveals the earbuds are distinctively attached around the model's ear, suggesting a departure from traditional in-ear designs. This visual cue is further reinforced by the event's compelling tagline: "Discover a new form of listening." This phrase strongly implies that Sony's new LinkBuds will feature a truly unique and less common design, aiming to redefine how we experience personal audio.

Sony LinkBuds Clip new open-ear truly wireless earbuds.
Sony LinkBuds Clip new open-ear truly wireless earbuds.

Recent leaks have shed more light on the potential capabilities of these innovative earbuds. Expected features point towards a robust audio experience and enhanced call quality, positioning them as a strong contender in the wireless earbud market.

  • Dual Microphones: For crisp and clear audio input.
  • AI Noise Reduction: Leveraging artificial intelligence to minimize background distractions during calls.
  • Bone Conduction Sensors: Further enhancing voice pickup and clarity, especially in noisy environments.
  • 10-Band EQ Customization: Allowing users to fine-tune their sound profile directly within the Sony app.
  • Simultaneous Connection: Effortlessly switch between two devices without re-pairing.
  • IPX4 Splash-Proof Design: Offering resistance against sweat and light splashes, making them suitable for active lifestyles.
Sony's new colorful wireless earbuds and charging cases.
Sony's new colorful wireless earbuds and charging cases.

Battery performance is also a crucial aspect, and the rumored specifications are impressive. Users can expect approximately 9 hours of playback from the earbuds themselves, complemented by an additional 28 hours from the accompanying charging case, delivering a grand total of up to 37 hours of listening time.

Sony wireless earbuds with simple touch controls.
Sony wireless earbuds with simple touch controls.
Man wearing Sony LinkBuds S wireless earbud
Man wearing Sony LinkBuds S wireless earbud

These forthcoming LinkBuds, rumored to be called "LinkBuds Clip," are anticipated to launch in a vibrant array of four distinct colors: classic Black, sophisticated Beige, earthy Sage, and a charming Lavender. This color palette provides options for every personal style.

For those patiently awaiting Sony’s next flagship audio device, the WF-1000XM6, separate whispers suggest that these highly anticipated noise-canceling earbuds are slated for a later launch in February, building even more excitement for Sony's 2024 audio lineup.

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